( 01  Case study — Editorial )Nothing added,including the adjectivesA vegetable box scheme that stopped describing its produce and started showing what turned up that week.ClientVerdant Growers, BristolYear2022ServicesCampaignArt directionSectorFoodDirect to homeDurationEight weeksApr – Jun 2022TeamPartner, strategistdesigner, photographerThe problemVerdant delivered vegetable boxes to eleven thousand homes and advertised them with the same words as everyone else: fresh, […]